![]() This included obvious signals like users who’d searched for terms around ‘sleep’ recently, as well as targeting which we’d seen perform well for our older Shopping activity (including Dating and Fitness Affinity audiences).Įqually important as we set up these campaigns was an acute awareness of ROAS targets and when these should be adjusted over time. Something which proved valuable in the early stages of setting up these PMax campaigns was making sure we provided Google with Audience Signals of what we expected the highest performing audience looking like, rather than suffering a period of low performance while Google figured the audience out for itself. ![]() These smaller, more precise campaigns were perfect for a partner like Manta Sleep which has a lower number of SKUs but each of which drive significant sales volume. Aside from that, we segmented campaigns by country and product type (Sleep Kits, New Products etc.) meaning not only were all assets hyper-relevant to the products they were associated with but also we were able to adjust budgets depending on the performance we were seeing from a particular market or product category. This meant having one campaign (our highest spending) for only the four or five highest performing products at any given time, meaning they had plenty of budget available to them for maximum delivery. In order to set up our PMax campaigns for success, we used a tiered campaign structure. As we gradually devised a formula over the following months for PMax, we saw them become so efficient that they eventually replaced our Smart Shopping activity entirely. This is where Performance Max came in, Google’s powerful, semi-automated product that’s perfect for running E-Commerce campaigns at scale while supplementing our existing Shopping activity. When initially scaling Manta Sleep from $10k to $100k, Google Shopping campaigns formed a large part of the activity we ran but as we moved into 2022 we wanted to ensure we were using all tools available to us. ![]() We didn’t stop there though - by the end of March 2023 we took the account to over $723K in monthly revenue (and hit over $1m in December 2022)!īeyond that, across the period we’ve worked with them we achieved a ROAS of 467%, meaning for every dollar spent we’re getting back $4.67 in revenue. The Resultsįast forward a few years and we took Manta Sleep from $10k to $100k in monthly revenue on Google Ads after less than a year of working with them. They needed a true pro to come in and fully build out and manage for them a profitable Google Ads campaign to complement their already-great Facebook Ads efforts. As they saw it, they had the Facebook Ads side of things down, and they had a good product in a category with plenty of searches per month on Google, but what they didn’t have was Google Ads expertise. Before they started with Big Flare they’d done well with Facebook Ads, investing the time and effort it takes to really learn and master that skill. Don't forget to visit CouponUpto before checkout mantasleep.Before we started working with them, Manta Sleep had a strong product and brand and were a true innovator in their space, bringing to market the world’s first 100% guaranteed blackout sleep mask that doesn’t put pressure on the eyes and is totally adjustable for comfort. At we list all latest Manta Sleep Coupons, Promotional Codes & Discount codes. So you can buy Manta Sleep’s products at a reasonable price. However, the good news is that Manta Sleep launched many discount codes for the best-seller products, especially on holidays. ![]() With the high quality products, the price is quite expensive. Manta Sleep mission are help people sleep well because quality sleep affects to quality of job as well as life.They always commit to bring the highest quality products with afforable price to customers.Therefore,if you want to buy a sleep product, Manta Sleep is one of the best choice to you! Something you would love at Manta Sleepįind Manta Sleep coupon and buy Manta Sleep products with best price Why you should choose Manta Sleep products? Are Manta Sleep products really good? Some their products are Manta Sleep Mask,Manta Sleep Travel Pilow,Manta Sleep Blackout Stickers,Manta Sleep Anti-Snore Nose Vents. Manta Sleep offers products which support people sleep more effective.
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